Summary:
- Important Role of the Balanced Scorecard
- Useful as a tool to communicate strategy of the company and for the employees to understand critical objectives.
- Gives a certain clarity to the strategy that did not exist before.
- Communicating strategy to employees
- CEO dropping by employees desk, put the strategy map in fron of the employee and asked them three questions
- Do you know what this is?
- Can you explain the company’s strategy to me?
- Can you explain how what you were just doing relates to the company strategy?
- Responsibility for employee knowing was their immediate supervisor.
- True power of strategy map.
- Communicate strategic objectives to employees and the alinement of their day-to-day activities.
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